In MSU's Department of Advertising + Public Relations, we're focused on real-world experience and impactful research. Our expert faculty teach the latest in creative advertising, management and public relations, while our researchers study the effects of advertising on individuals and the world. For 60 years we've stayed at the forefront of professional communication - and we're just getting started.
The Department of Advertising + Public Relations uses gifts from generous alumni and friends to enhance the educational experience of our students. We have numerous funds that could use your support. Our general departmental fund provides discretionary support for our greatest current needs. A couple of key additional funds are the Advertising and Public Relations Scholarship Fund and the Gordon & Christa Miracle Fund for International Advertising. If you have questions about giving or are interested in supporting a specific project or program, please let our advancement team know mcgra103@msu.edu.
See what's making headlines in the Department of Advertising + Public Relations.
We offer multiple advertising programs, including a B.A. and B.S. in Advertising, a B.A. in Public Relations, M.A. degrees in both Advertising and Public Relations, as well as the jointly-offered Ph.D. in Information & Media.
As an internationally-recognized leader in creative advertising and research, we encourage faculty and students to give a voice to those who need it and help change perceptions made through the media.
Dar Meshi, an associate professor in the Department of Advertising and Public Relations and the director of the Social Media and Neuroscience Lab, led a study where they used brain activity to predict visits to urban areas.
Read moreStudents face creative challenges and gain real world experiences in state-of-the-art classrooms. Get an inside look at the experiences our students, faculty and alumni take part in and the people they impact every day.
Andrew Corner, APR, is Professor of Practice and Associate Chairperson in the Department of Advertising + Public Relations.
Fashina (Shina) Aladé is an Assistant Professor of Advertising & Public Relations, and also holds a courtesy appointment in the Department of Human Development and Family Studies. Her work lies at the intersection of media effects, developmental psychology, and early childhood education, with a focus on young children’s comprehension of and learning from educational media.
Saleem Alhabash is an Associate Professor of Public Relations and Social Media at the Department of Advertising + Public Relations, studying the persuasive effects of social media.
Dr. Besley studies public opinion about science and scientists' opinions about the public in the context of trying to help science communicators be more strategic.
Dr. Holtz's research explores the adoption, perceptions, and outcomes of telemedicine, mobile phone health apps (mhealth), consumer grade sensors (i.e., Fitbit, Apple Watch, etc.), electronic medical records, AI, and social media for health topics.
Dr. Patricia Huddleston is a Professor of Retailing in the Department of Advertising + Public Relations. She teaches undergraduate courses in Consumer Behavior and Retail Strategy and Consumer Behavior, International Consumer Behavior and Strategic Brand Communication at the graduate level.
Anastasia Kononova studies media multitasking behaviors and effects in persuasive communication
Hairong Li is a professor of advertising, faculty associate of the Center for Business and Social Analytics, and core faculty of Asian Studies Center, Michigan State University.
Susan McFarlane-Alvarez (PhD, Georgia State University) is a Professor in the Department of Advertising and Public Relations at Michigan State University. With three decades of experience spanning academia and the professional advertising and PR industries, Susan has worked as a creative director in Hernandez/Foote, Cone & Belding, then as an independent consultant.
Dar Meshi investigates the maladaptive, problematic use of social media. He earned his B.S. in biology from the University of California at Los Angeles, and his Ph.D. from Columbia University in New York. After his Ph.D., Dar spent some time in New York working at advertising agencies like Ogilvy and Mather.
Dr. Nancy Rhodes comes to Michigan State University from the School of Communication at the Ohio State University.
Jef I. Richards, J.D. (Indiana University, 1981), Ph.D (University of Wisconsin, 1988), is Professor and Chair of the Department of Advertising + Public Relations at Michigan State University. He was a Professor of Advertising at The University of Texas at Austin, 1988-2010, serving as Department Chairman 1998 to 2002.
Dr. Nora J. Rifon is a Professor in the Department of Advertising, Public Relations, and Retailing at Michigan State University. She earned her Ph.D. in Business, and her M.A. and B.A. in Psychology. Her research interests include consumer privacy and online safety, marketing communications strategies, corporate reputation, sponsorship, and children and media.