Advertising and Public Relations in Chicago

Ever wonder what it's like to live and work in the Windy City? Learn from public relations pros and fellow Spartans working in the heart of Chicago. This experience will provide hands-on experience in the field, and students can learn about different aspects of the advertising process, such as research, strategy, and creative development. From large firms to boutique agencies, you're in for a non-stop tour of top employers.

Fall 2024 Industry Immersion

Want to experience what it's like to work in Chicago? Applications for the Fall 2024 Industry Immersion in Chicago: Dec. 16-19 (ADV 402-701, 1 credit) open in September.

What is the experience?

The Chicago Field Experience is an immersive learning opportunity exposing advertising and public relations students to the industry in action, career opportunities and alumni connections in the city! Partnering with the ComArtSci Alumni community students get an opportunity to visit advertising and public relations agencies in the area. This experience empowers students to make better decisions about where they want to live and work in the future.  

Past visits have included: 

  • BCW 
  • Ogilvy 
  • Current Global 
  • Weber Shandwick 
  • Mosaic 
  • Edelman 
  • Spark Foundry 
  • Finn Partners 
  • Brunswick Group 
  • Media Com 

ADV 402 Overview

This course provides students with an overview of professional public relations practice and opportunities. Site visits to various agencies will give students an opportunity to meet with practitioners and learn about people and issues in public relations. Objectives will be met through a combination of specialized readings and site visits. By the end of the course you should be able to better: 

  • Describe the key tools and structures used by public relations professionals to succeed in a competitive environment.

  • Evaluate the degree to which you are prepared to succeed in strategic communication professions by assessing your own competencies in comparison to the needs and desires of public relations leaders.

What to expect? Professors and instructors will plan an agenda for your days. Students are responsible for all travel, accommodation, food, and miscellaneous expenses.