The Master of Arts in International Digital Advertising and the Dual Degree Master of Arts in International Digital Advertising are distinct, two-country residential programs in which students access an international experience that provides intensive professional preparation for international careers, with an emphasis on China and the United States. Each is a two-year program of study, research and practice in which students gain a full understanding of the development of media convergence, strengthen their innovative thinking and widen their international vision.
Master of Arts in International Digital Advertising and the Dual Degree Master of Arts in International Digital Advertising
- The Master of Arts in International Digital Advertising is a two-year program of study requiring completion of at least 30 credits. Students electing this program are not required to complete the Chinese unified national graduate entrance examination. Graduates receive a degree from MSU.
- The Dual Degree Master of Arts in International Digital Advertising is a two-year program of study requiring completion of at least 46 credits. Graduates receive degrees from both the Communication University of China and MSU.
Degree Details
Through two years of study, research and practice, students will gain a full understanding of the development of media convergence, strengthen their innovative thinking and widen their international vision. The program embraces a three-in-one teaching system of cultural literacy, professional ability and practical innovation. Students will also have the ability to apply professional knowledge, theories, and methods comprehensively to engage in professional research and relevant practical work. Students spend their first year at the Communication University of China’s campus in Hainan province, and year two studying at Michigan State University in East Lansing.
How to Apply
Application to both the Master of Arts in International Digital Advertising and the Dual Degree Master of Arts in International Digital Advertising occurs in two phases, beginning with Communication University of China.