Jason Archer

Jason Archer

Director, Strategic Communication M.A.

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As Director of the M.A. Strategic Communications program, Jason collaborates with an amazing team across departments to help build an integrated digital and social media campaigns to attract domestic and international students, and engage alumni and industry alliances to generate interest and enrollment in the program. He works with faculty on course development and design as well as teach in the program.

Jason also works with the college on building business partnerships both domestically and Internationally. He speaks in classes and at conferences as well as teaching a course on communication strategy in the Executive MBA program within the Broad College of Business.

Jason previously served as Vice President for Marketing for Media Fusion – a tech startup in San Antonio, TX. He also has been a course designer and adjunct instructor for over ten years in the Department of Communication and Media at Spring Arbor University.

Before those roles, He had the privilege of leading global reorganization and rebranding of FMCUSA and their global communications department, Light & Life Communications as the Executive Director of Communication.


  1. Lead the development and growth of the program.
  2. Manage the day-to-day operations of the online M.A. program.
  3. Work closely with faculty to develop world-class curriculum.
  4. Create online content, work closely with faculty to ensure high quality instruction and evaluation.
  5. Advise all students in the program.
  6. Teach in the program.
Jason's Schedule
Courses Taught

CAS 832: Strategic Message Development 

The course takes an integrative approach in message design, which brings together critical thinking from marketing, psychology, communication and creative writing.

Offered to Strategic Communication M.A. degree seeking students in summer sessions. Course Description

Personal Social Media Channels
StratCom Program Social Channels
Contact Information

404 Wilson Rd, Room
Communication Arts and Sciences Building
Room 294
Michigan State University
East Lansing, MI 48824