Master of Arts in Strategic Communication

The Strategic Communication Online Master’s Program is a professional degree built to empower communicators to unleash your individual potential wherever you are. The world of communications is not slowing down and neither should your career. Continue your path to becoming a leader in strategic and digital communications with our award-winning master's program.

                       Spring 2021 applications are due Nov. 1 DEC. 1.

 

2019 media communications badge

 

 

Students at the minimum

 

 

Alumni

 

 

States represented

Communication Resources To Use During The Coronavirus Crisis

Working on your organization's crisis communication plan during the coronavirus pandemic? Check out these free resources, Principles of Effective Crisis Communication, outlined by Shawn Turner, professor of strategic communication at Michigan State University and former director of communication for U.S. National Intelligence. In addition to videos, there is a downloadable PDF with principles to put into practice today.

Access the Principles of Effective Crisis Communication

About the Program

Digital communications in all of its forms demands to be integrated strategically in advertising, public relations and media. With a master's degree in Strategic Communication from MSU, graduates should be prepared to:

  • Become a leader in driving the technology behind marketing.
  • Develop a digital marketing strategy.
  • Apply the latest digital innovations such as mobile, social media, location based services and big data to marketing campaigns.
  • Integrate marketing, advertising, sales and logistics across physical and digital channels.
  • Collect, analyze and interpret digital marketing data to inform decision-making.

According to 2019 LinkedIn and Forbes reports, some of the most desired skills of employees are: communication, social media, digital media, social media measurement, strategic planning, organizational leadership and strategic thinking. The MSU StratCom program helps meet these marketplace demands with courses in areas of organizational communication for leadership, media analytics and digital media.

Get Program Fast Facts Delivered to Your Inbox

  • 100-percent online
  • Minimum of three years of work experience
  • Minimum of 3.0 undergraduate GPA
  • No GRE required
  • One-, two- or three- year tracks
  • Interactive weekly lessons
  • Three areas of specialization
  • Cohorts begin fall, spring and summer
  • Peer, faculty and staff support

Grab this one-page PDF with overviews of certificate tracks and the entire program. It's a great resource you can use to start to map out your graduate education journey. Enter your info below and check your inbox.

Informational Webinars

Earn Your Master’s On Your Time, Anywhere.

While Ruth Castro pursued her MSU StratCom degree, she was serving her country as a public affairs officer in the U.S. Army AND was raising three kids. Obstacles arose, but none of them stopped Ruth from earning her degree on May 3, 2019.

Join Ruth and other working professionals looking to elevate their careers. Register for the next 30-minute Informational webinar and start your journey with us.

Register for Webinars

Cost

Tuition (Approx.)

In-State Resident Graduate Tuition

$23,572.50

$785.75 per credit hour x 30 credits

Out-of-State and International Graduate Tuition

$46,320

$1,544.00 per credit hour x 30 credits

*For a detailed breakdown of tuition and cost-per-credit hour, visit the MSU Controller's site.

Apply today

Most applicants will currently be in a communications role, with three or more years experience.