Do you want to TRANSFORM your career and life? Michigan State University's Strategic Communication Online Master’s Program was built specifically with the working professional in mind. The world of communications is not slowing down and neither should your career. Continue your path to becoming a leader in strategic and digital communications with our award-winning 100% online master's and certificates program.
Summer 2025 Application Deadline is April 1, 2025.
Average raise in US dollars students and graduates report earning
Alumni
States represented
From new classes to new jobs; new kids to new states, MSU StratCom has been honored to be on the professional and personal journeys of so many students and alumni since 2017. We celebrate eight years of MSU StratCom and we look ahead to many more years of serving you -- our students.
Digital communications in all of its forms demands to be integrated strategically in advertising, public relations and media. With a master's degree in Strategic Communication from MSU, graduates should be prepared to:
According to a recent Forbes article, digital communication is one of the in-demand skills employers are looking for this year. The MSU StratCom program helps meet this skill and more marketplace demands with courses in areas of organizational communication for leadership, media analytics and digital media.
The MSU StratCom program can help you transform into the communications leader employers are looking for. Learn more about the program from news stories and stories from past and current students.
At Michigan State University, where tradition and innovation merge seamlessly, the capstone course for the Strategic Communication online master’s program stands as the final achievement for students navigating the landscape of digital communication.
Read more"The role of communications professionals couldn’t be more critical than today. StratCom’s curriculum is relevant, providing the best tools, practices and thinking, and helped me confidently serve my organization and the communities we support during this historic year." - Robyn Rosenthal, M.A. 2021, Communications Officer, W.K. Kellogg Foundation
“It’s a great feeling to know you’re learning relevant knowledge that you can immediately execute in your career every day. The ability to enlist social media listening tools, new storytelling techniques and strategic messaging methods have made me stronger in my profession and a valuable asset to my clients and company." - Christen Rochon, M.A. 2020, Integrated Account Manager, EW Scripps Company
“It’s a living community, a family of people with whom you feel comfortable sharing your fears and struggles, your starts and finishes, your adventures and successes. But it has also been a wellspring of inspiration and courage to try new things in the service of others..."
- Krishnan M. Anantharaman, M.A. 2020, Deputy Editor, PolitiFact
Need a specific question answered? Looking to learn even more?
Schedule a personalized meeting to get all of your own questions answered, and learn about how the MSU StratCom program could be the next best step in your career journey.
$26,010
$867 per credit hour x 30 credits
$51,105
$1,703.50 per credit hour x 30 credits
*Subject to change. For a detailed breakdown and the most updated version of tuition and cost-per-credit hour, visit the MSU Controller's site.
Most applicants will currently be in a communications role, with three or more years experience.
Anna R. McAlister is Assistant Professor in the Communication Arts & Sciences Dean's Office.
Dr. Patricia Huddleston is a Professor of Retailing in the Department of Advertising + Public Relations. She teaches undergraduate courses in Consumer Behavior and Retail Strategy and Consumer Behavior, International Consumer Behavior and Strategic Brand Communication at the graduate level.
Saleem Alhabash is an Associate Professor of Public Relations and Social Media at the Department of Advertising + Public Relations, studying the persuasive effects of social media.
Anastasia Kononova studies media multitasking behaviors and effects in persuasive communication
Dr. Wietske van Osch received her Ph.D. in Economics (Information Systems) at the University of Amsterdam. Her doctoral dissertation focused on “Generative Collectives” and in particular the structural, cognitive and technological dimensions of online communities that result in enhanced innovation and won the First Runner Up award for the ACM SIGMIS / AIS Best Doctoral Dissertation Award 2012.
Dr. Wilkerson joined the Michigan State faculty in 2014. She currently teaches ADV 225 (Writing for Public Relations) and ADV 330 (Advertising Management) online for the Department of Advertising + Public Relations. She also teaches CAS 842 (Communication Ethics) for the Strategic Communication Program at MSU.
Julie Beaty, M.B.A., is an instructor in the Department of Advertising + Public Relations at Michigan State University. She has also taught at Oakland Community College and Robert Morris University. She has 30+ years of experience in the marketing, advertising and education industries.
