DySoC Webinar: Communicating Cultural and Social Norms with Dr. Maria Lapinski

Tue, Apr 20, 2021   11:15 AM ‐ 2:00 PM

DySoC Webinar: Communicating Cultural and Social Norms with Dr. Maria Lapinski

DySoC Webinar Series: Human Origins and Cultural Evolution

Celebrating the 150th anniversary of The Descent of Man

The Center for the Dynamics of Social Complexity is happy to announce a series of free webinars for Spring 2021 on Human origins and cultural evolution: Celebrating the 150th anniversary of The Descent of Man. This series is a continuation of the Fall 2020 Dysoc/NIMBioS Webinar Series on Cultural Evolution.

The Descent of Man, and Selection in Relation to Sex is a book by English naturalist Charles Darwin, first published on February 24, 1871, which applies evolutionary theory to human evolution, and details his theory of sexual selection, a form of biological adaptation distinct from, yet interconnected with, natural selection. The book discusses many related issues, including evolutionary psychology, evolutionary ethics, differences between human races, differences between sexes, the dominant role of women in mate choice, and the relevance of the evolutionary theory to society.

Join this webinar series for a talk with Dr. Maria Lapinski. Please register:

Speaker: Maria Lapinski, Ph.D. (Health and Risk Communication Center, Michigan State University)

Topic: Communicating cultural and social norms

Abstract: Social and cultural norms are shared through mediated and interpersonal communication among members of groups. This communication shapes our identity as well as perceptions of what is prevalent (descriptive norms) and approved (injunctive norms) behavior. Interventions, either financial or communication-based, can disrupt both perceptions of what is normative and our own behaviors. I will discuss an example of studying this process and how it can be practically useful through describing a research program on social norms and financial incentives applied to the payment for ecosystem services

Register here to view these open events! Register once for the entire series – you will receive a reminder before each webinar. Webinars will begin at 11:45 a.m. eastern time unless otherwise noted and will last about one hour. DySoC will host a Q&A via Zoom. Viewers will be able to submit questions throughout each talk, which will be answered at the end of the talk. You can also up-vote questions. Unable to attend the live presentation? Recorded webinars will be posted to the DySoC YouTube channel. Subscribe to receive notifications when new recordings are posted.