Anne Marie Schiller: Level Up Free Professional Development Resourcing Webinar

The MSU StratCom Program presents Level Up: A Professional Development Series. These free events will feature industry leaders who will be sharing insights and lessons learned, as well as offer practical tips to implement in work and life. The format will be interactive with a presentation, interview and live Q&A. Level Up will be hosted by Merri Jo Bales, Vice President and Strategic Director of University Communications for MSU. 

Session Details

Presenter: Anne Marie Schiller, Global Operations Change Management Leader, Omnicom
Title: CXSD: Career Experience Strategy and Design: Creating change through planned and unplanned efforts
Recorded Wednesday, November 17, 2021, 12-1pm EST

Watch the Event Replay

Anne Marie presents key milestones in her career through the lens of her current role at RAPP. She compares career journey to agency’s customer journey methodology (the Affinity Loop) and key principles of the methodology: key journey stages, inflection points, catalytic change from path-to-progress to path-to-passion. She then highlights a few key inflection points of career journey that helped shape, inform and guide decision making; embracing change of every type.

After framing up these concepts, she glues them together by demonstrating how to create a personal Experience Strategy: Moving from an Employee Mindset (path-to-progress) to a Career Entrepreneur (path-to-passion). Merri Jo Bales takes some time to discuss key concepts and facilitates live Q&A from the audience. Anne Marie also provides several important resources she references to download and utilize.

Anne Marie presents key milestones in her career through the lens of her current role at RAPP. She compares career journey to agency’s customer journey methodology (the Affinity Loop) and key principles of the methodology: key journey stages,  inflection points, catalytic change from path-to-progress to path-to-passion.

Anne Marie highlights a few key inflection points of career journey that helped shape, inform and guide decision making; embracing change of every type. After framing up these concepts, she glues them together by demonstrating how to create a personal Experience Strategy: Moving from an Employee Mindset (path-to-progress) to a Career Entrepreneur (path-to-passion).

Merri Jo Bales spends some time with Anne Marie highlighting some key concepts and potential ways to apply them. Anne Marie provides downloads to accompany her presentation. 

Merri Jo facilitates audience Q&A and conversation with Anne Marie to conclude the episode. 

Growth Planning Template [PDF Download]

Problem Solving Template [XLS Download]

Employee Mentoring Program Overview [PDF Download]

Root Cause Analysis Template [DOC Download]

The Presenters

About Anne Marie

Anne Marie Schiller is a 30-year advertising and marketing professional with more than 20 years within Omnicom’s RAPP network. Based in Dallas, she brings a wealth of strategic marketing, change management and producer experience to her current role as Global Chief of Client Operations, supporting clients and serving our global network. 

Schiller’s client management experience spans multiple categories, including healthcare, automotive, telecommunications, technology, retail and travel. She spent several years managing brands such as Toyota, HP, Bank of America, DIRECTV and AT&T, delivering high levels of personalization and data-driven creativity. 

She is a recognized expert in demand generation and loyalty marketing. Her passion is to provide a balanced perspective to solving both marketing and operational objectives, ultimately delivering sustainable growth. Schiller holds an advertising degree from MSU with master certifications in Change Management and SCRUM

About Merri Jo

Merri Jo Bales

Merri Jo Bales is vice president and strategic director of University Communications at MSU. In this role, Bales directs a strategic, coordinated and proactive approach to communications and public relations, overseeing the work of two teams, Marketing, Public Relations and Digital Strategy, and Media and Public Information.

Bales recently completed a 27-year career with Consumers Energy where she ultimately was responsible for establishing, expanding and aligning the strategy function and for executive communication. Prior to joining Consumers Energy, Merri Jo was executive director of the Michigan Sesquicentennial, the commemoration of Michigan’s 150th anniversary of statehood.

During her career, Bales has gained extensive experience in public relations, internal communication, media relations and crisis communication, as well as strategic planning and major program development.

A 1977 graduate of MSU’s College of Communication Arts and Sciences, Bales is among the college’s Distinguished Alumni and has served on the executive board for the MSU International Alumni Association and the ComArtSci alumni board.