ComArtSci Students Win 70 Awards at 2019 ADDYs

Creativity abounds at ComArtSci every day, but it was especially apparent at the 2019 Mid-Michigan American Advertising (ADDY) Awards held on February 25. ComArtSci students won 70 awards for their outstanding creative work in design, TV, print and digital. 

The ADDYs offer an annual award ceremony recognizing talented students and professionals in Mid-Michigan hosted by the American Advertising Federation and the Mid-Michigan Creative Alliance. 

Here's a full list of student award winners:

Silver ADDY Award
Illustration - Single
Title: Under Our Roof at MSU ComArtSci
Entrant: Michigan State University
Advertiser: MSU College of Communication Arts and Sciences
Credits: Anna Warbel, Graphic Design Assistant

Silvery ADDY Award
Product or Service Sales Promotion - Packaging
Title: Citrus Brewing Company Beer Cans
Entrant: Nareh Vartanian

Silvery ADDY Award
Product or Service Sales Promotion - Packaging 
Title: MOJO Craft Lager, Bottle Label
Entrant: Grant Carl Dehner and Anthony Vacante
Credits: Grant Carl Dehner, Designer; Anthony Vacante, Copywriter

Silver ADDY Award
Product or Service Sales Promotion - Packaging
Title: That Bitch Brewing Company
Entrant: Andi Ives and Christian Lott

Silver ADDY Award
Direct Marketing
Title: Escape Everywhere - Ford Escape Postcard
Entrant: Tianyi Xie and Pierce Wiselogle

Gold ADDY Award
Magazine Advertising - Single
Title: Real Good
Entrant: Kendall Levens

Silver ADDY Award
Magazine Advertising - Single
Title: Not Just A Paper Cup
Entrant: Randy Renteria
Credits: Brianna Steiner, Copywriter

Gold ADDY Award
Judge’s Choice
Magazine Advertising - Campaign
Title: Reynolds Wrap Campaign
Entrant: Anna Kennedy

Gold ADDY Award
Judge’s Choice
Magazine Advertising - Campaign
Title: Every Color Comes From Clorox White
Entrant: Su Ha

Gold ADDY Award
Magazine Advertising - Campaign
Title: Dive – Pond's
Entrant: Shannon Parr and Paola Delaj

Gold ADDY Award
Magazine Advertising - Campaign
Title: Child Abuse Awareness Campaign
Entrant: Whitney Thalheimer
Credits: Jessica Oster

Silver ADDY Award
Magazine Advertising - Campaign
Title: Pond's Campaign
Entrant: Anna Kennedy

Bronze ADDY Award
Magazine Advertising - Campaign
Title: The Plastic Effect
Entrant: Dylan Linnell

Gold ADDY Award
Poster - Single
Title: The Killer Portfolio
Entrant: Yi Rong
Credits: Ross Chowles, Instructor

Gold ADDY Award
Poster - Single
Title: A Designer Speaks His Mind - Cards
Entrant: Yi Rong
Credits: Ross Chowles, Instructor

Silver ADDY Award
Poster - Single
Title: 2018 Musical Amour Poster
Entrant: Su Ha

Gold ADDY Award
Poster - Campaign
Title: Avoid finance fright - think Finn
Entrant: Tianyi Xie and Pierce Wiselogle

Gold ADDY Award
Poster - Campaign
Title: Speak Up Poster Series
Entrant: Larraine Fu, Amanda McCafferty, Yi Rong, Carlie Wirebaugh and Tianyi Xie
Credits: Amanda McCafferty, Creative Director and Copywriter; Yi Rong, Designer; Tianyi Xie, Photographer; Carlie Wirebaugh, Art Director; Larraine Fu, Art Director

Silver ADDY Award
Outdoor Board
Title: Push Yourself Sexy – Scotts
Entrant: Shannon Parr and Bryce Boverhof

Silver ADDY Award
Outdoor + Transit Advertising – Campaign
Title: Child Abuse - Easier to Stay Quiet
Entrant: Madelaine Aguilo

Silver ADDY Award
Outdoor + Transit Advertising – Campaign
Title: Clorox Clean Swearing
Entrant: Ho Chul Jung
Institution: Michigan State University

Gold ADDY Award
Guerilla Marketing, Installations and Events - Single Occurrence
Title: Go Teal Ribbon Installation
Entrant: Larraine Fu, Amanda McCafferty, Yi Rong, Carlie Wirebaugh and Tianyi Xie
Credits: Amanda McCafferty, Copywriter; Yi Rong, Art Director; Carlie Wirebaugh, Designer; Tianyi Xie, Art Director; Larraine Fu, Art Director

Gold ADDY Award
Guerilla Marketing, Installations and Events - Single Occurrence
Title: We are one: Ministry of Unification
Entrant: Ho Chul Jung
Credits: Amanda McCafferty, Copywriter; Yi Rong, Art Director; Carlie Wirebaugh, Designer; Tianyi Xie, Art Director; Larraine Fu, Art Director

Silver ADDY Award
Guerilla Marketing, Installations and Events · Single Occurrence
TITLE MSU AD+PR 60th Anniversary Elevator
ENTRANT Ho Chul Jung

Silver ADDY Award
Guerilla Marketing, Installations and Events - Campaign
Title: Butterfly Table Tennis Jerseys
Entrant: Miranda Tolsma

Bronze ADDY Award
Poster - Single
Title: A Designer Speaks His Mind
Entrant: Yi Rong

Bronze ADDY Award
Poster - Single
Title: December Celebrations
Entrant: Gabrielle Gendron

Bronze ADDY Award
Poster - Single
Title: The Futura of Design
Entrant: Yi Rong

Bronze ADDY Award
Guerilla Marketing, Installations and Events - Single Occurrence
Title: Fruit Bus shelter
Entrant: Chen Ge

Bronze ADDY Award
Judge’s Choice - Outdoor Board
Title: Buzzed American Honey Ale
Entrant: lex Marx

Bronze ADDY Award
Outdoor Board
Title: Pick without Hesitation
Entrant: Hope Cotten

Bronze ADDY Award
Guerilla Marketing, Installations and Events - Single Occurrence
Title: Fruit Bus shelter
Entrant: Chen Ge

Gold ADDY Award
Social Media - Single Execution
Title: Why Use Comic San-Portfolio Night
Entrant: Yi Rong and Tianyi Xie

Silver ADDY Award
Social Media - Campaign
Title: Firecracker Foundation Social Media
Entrant: Su Ha
Credits: Rachel Hitchcock, Writer/Voice Actor; Stephanie Stapert, Writer; Annaleigh Barker, Writer/Voice Actor/Photographer

Silver ADDY Award
Judge’s Choice - Advertising + Promotion, Campaign
Title: Sonnet Planet
Entrant: Shark!
Credits: Tanner Evans, Creative Director; Parker Sessa, Project Manager; Carlie Wirebaugh, Designer

Silver ADDY Award
Blogs + Digital Publications - Digital Publication
Title: The Student's Handbook
Entrant: Yi Rong
Credits: Ross Chowles, Instructor/Author

Bronze ADDY Award
Social Media - Single Execution
Title: Spartan Pumpkin Patch
Entrant: Kent Kubani

Silver ADDY Award
Radio Advertising - Single
Title: 90's Kids
Entrant: Sarah Ellison

Gold ADDY Award
Television Advertising - Single Spot
Title: Together, We Bloom
Entrant: Larraine Fu, Amanda McCafferty, Yi Rong, Carlie Wirebaugh and Tianyi Xie
Credits: Amanda McCafferty, Copywriter; Yi Rong, Creative Director; Tianyi Xie, Videographer; Larraine Fu, Art Director; Carlie Wirebaugh, Designer

Gold ADDY Award
Television Advertising - Single Spot
Title: We Have the Power
Entrant: Larraine Fu, Amanda McCafferty, Yi Rong, Carlie Wirebaugh and Tianyi Xie
Credits: Amanda McCafferty, Director/Copywriter; Yi Rong, Editor; Tianyi Xie, Videographer; Larraine Fu, Art Director; Carlie Wirebaugh, Art Director

Silver ADDY Award
Television Advertising - Single Spot
Title: "Funny Story" Domestic Violence PSA
Entrant: Madeline Haar

Silver ADDY Award
Television Advertising - Single Spot
Title: Black Makeup
Entrant: Raneen Abbawi and Tanner Evans

Silver ADDY Award
Television Advertising - Single Spot
Title: Harley Davidson The Time Is Now
Entrant: Nicholas Pham

Silver ADDY Award
Television Advertising - Single Spot
Title: Human Trafficking PSA – TBCAC
Credits: Shannon Parr, Art Director; Tanner Evans, Videographer

Silver ADDY Award
Television Advertising - Single Spot
Title: Paint in the Ass - The Home Depot
Entrant: Ho Chul Jung
Credits: Ho Chul Jung, Gabrielle Gendron, Lyla Luoto, Brian Kusch, Videographer

Silver ADDY Award
Television Advertising - Single Spot
Title: That's Not Magic!
Entrant: Hanlu Li, Jordan Herrell, Emma Smith and Qinying Lui

Silver ADDY Award
Television Advertising - Single Spot
Title: Child Abuse: Inner Conflict
Entrant: Elaine Chiu
Credits: Brenna McCarthy, Actor

Gold ADDY Award
Television Advertising - Campaign
Title: Historical Figures: Phone Addiction
Entrant: Allison Clemons, Dan Hartley, Andi Ives, Abby Marko and Kenzie Wilkins
Credits: Abby Marko, Andi Ives, llison Clemons, Kenzie Wilkins, Dan Hartley, Videographer

Bronze ADDY Award
Television Advertising - Single Spot
Title: 10 seconds
Entrant: Nicholas Pham

Bronze ADDY Award
Television Advertising - Single Spot
Title: Push Yourself Sexy – Scotts
Entrant: Shannon Parr

Bronze ADDY Award
Television Advertising - Single Spot
Title: Cell Phone Addiction
Entrant: Madeline Haar

Bronze ADDY Award
Television Advertising - Single Spot
Title: Unconditional Love
Entrant: Amanda Schlau

Bronze ADDY Award
Television Advertising - Single Spot
Title: Little Trees
Entrant: Nicholas Pham

Bronze ADDY Award
Television Advertising - Campaign
Title: emPOWer Lansing
Entrant: Connor Mullikin

Gold ADDY Award
Integrated Advertising Campaign - Consumer Campaign
Title: Creative Summer Bliss
Entrant: Media Sandbox
Credits: Benjy Joung, Copywriter/Photographer; Travis Root, Animation Art; Cara Murphy, Art Direction; Tanner Evans, Videography

Gold ADDY Award
Integrated Advertising Campaign - Consumer Campaign
Title: Every Color Comes From Clorox White
Entrant: Su Ha

Gold ADDY Award
Integrated Advertising Campaign - Consumer Campaign
Title: Go Teal Campaign
Entrant: Larraine Fu, Amanda McCafferty, Yi Rong, Carlie Wirebaugh and Tianyi Xie
Credits: Amanda McCafferty, Director/Writer; Yi Rong, Art Director; Tianyi Xie, Art Director/Photographer; Carlie Wirebaugh, Designer; Larraine Fu, Designer

Silver ADDY Award
Integrated Advertising Campaign - Consumer Campaign
Title: Chinese Female Rebellion
Entrant: Tianyi Xie

Gold ADDY Award
Integrated Brand Identity Campaign - Campaign
Title: Takes Two to Tango
Entrant: Johanna Pendley

Silver ADDY Award
Integrated Brand Identity Campaign - Campaign
Title: Firecracker Foundation Branding
Entrant: Su Ha
Credits: Annaleigh Barker, Writer/Voice Actor/Photographer; Stephanie Stapert, Writer; Rachel Hitchcock, Illustrator/Writer/Voice Actor

Bronze ADDY Award
Integrated Advertising Campaign - Consumer Campaign
Title: Clorox Clean Swearing
Entrant: Ho Chul Jung
Institution: Michigan State University

Bronze ADDY Award
Integrated Advertising Campaign - Consumer Campaign
Title: College Clorox Campaign
Entrant: Andi Ives

Gold ADDY Award
Visual -  Logo Design
Title: Africa On the Move
Entrant: Tianyi Xie
Credits: Annaleigh Barker, Writer/Voice Actor/Photographer; Stephanie Stapert, Writer; Rachel Hitchcock, Illustrator/Writer/Voice Actor

Silver ADDY Award
Visual - Logo Design
Title: Flex Juice
Entrant: Elias Naddaf
Credits: Mark Bird, Adjunct Professor

Silver ADDY Award
Still Photography - Black + White, Single
Title: Boxer
Entrant: Tianyi Xie

Bronze ADDY Award
Copywriting
Title: Time's Up
Entrant: Miranda Tolsma

Bronze ADDY Award
Visual - Logo Design
Title: IDEA-A-THON
Entrant: Yi Rong

Bronze ADDY Award
Integrated Brand Identity Campaign - Campaign
Title: MOJO Craft Lager
Entrant: Grant Carl Dehner

Bronze ADDY Award
Illustration - Single
Title: Studio Crawl – MMCA
Entrant: Shannon Parr

Bronze ADDY Award
Art Direction - Campaign
Title: Firecracker Foundation Branding
Entrant: Su Ha

View Student Creative Work for 2019 ADDYS

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