Anna R McAlister Ph.D.
Bio
Anna McAlister is an Assistant Professor in the Communication Arts & Sciences Dean's Office. She joined MSU in 2012.
Anna’s research area is consumer behavior. Having earned a Ph.D. in developmental psychology, her special interest is the application of theories of developmental psychology to the study of children’s consumer behavior. Her work is largely policy-oriented, with an interest in children’s knowledge of food brands, their responses to food advertising, and their resulting formation of food preferences. She is Deputy Editor for Journal of Marketing Communications and serves on the Editorial Review Boards of Journal of Advertising, Journal of Interactive Advertising, and Journal of Advertising Education.
Anna has 20 years’ experience teaching undergraduate and graduate students. She has won various teaching and research awards, including the 2015 MSU Teacher-Scholar Award.
Teaching
ADV342: Account Planning & Research
ADV350: Advertising Media Planning & Strategy
ADV375: Consumer Behavior
ADV475: Advertising & Society
CAS828: Persuasion Techniques for Working Professionals
CAS829: Evaluation Techniques for Working Professionals
Recent Publications
McAlister, A.R., Richards, J.I., & Torrance, A.T. (2024). Certified Ethical Advertising Executive: An online tool for teaching advertising ethics. Journal of Advertising Education.
Mayer, M.E., McAlister, A.R., Economos, C.D., Mack, S., Plank, K., & Cash, S.B. (2024). Using coupons to encourage healthier child snack purchases in corner stores: Results from the CHOMPS study. Frontiers in Nutrition - Food Policy and Economics, 11, DOI: 10.3389/fnut.2024.1290710.
Richards, J.I., McAlister, A.R., Susman, A., & Snyder, W. (2023). Advertising ethics: Documenting its history and evolution. Advertising & Society Quarterly, 24(4), https://doi.org/10.1353/asr.2023.a916297.
McAlister, A.R., Alhabash, S., & Yang, J. (2023). Artificial intelligence and ChatGPT: Exploring current and potential future roles in marketing education. Journal of Marketing Communications, DOI: https://doi.org/10.1080/13527266.2023.2289034.
McAlister, A.R., & Kononova, A. (2022). Consumption of fruits, vegetables, and nuts can be increased when multitasking with screen devices. Health Communication, 37(2), 141-151, DOI: 10.1080/10410236.2020.1827527
Levine, K.J., Miller, V.D., Taylor Quilliam, E., McAlister, A.R., & Aley, M.R. (2021). Socialization to science: Using media to help young people in the United States consider a career in a STEM-related field. Communication Studies, 72(4), 547-562. DOI: 10.1080/10510974.2021.1953556
