Ignite MSU AD + PR Pipeline

Ignite MSU AD + PR Pipeline

The Ignite MSU Detroit High School AD + PR program enriches educational experiences of students in the city of Detroit. Our work brings high school students in Detroit together with professionals, Michigan State University faculty members and Michigan State AD + PR students to produce a newspaper and news website about the issues affecting students’ schools and their peers.

Our Mission

Over the course of a week, students will design an ad campaign with the direction of ComArtSci faculty. The students will then present their work to their parents and peers, for a chance to display their ad campaign in front of the entire student body at the team’s high school. 

The program offers students added support, through a variety of mentors and connections created with their peers. As the MSU Ignite program grows, the college will begin to search for mentors who can lend their skills and talents to the summer bridge academy. Anyone who is interested in supporting the program, including current MSU students, can contact Teresa Mastin directly for more information.

Program Director

Lauren McKenzie

Lauren McKenzie
Email: gainsela@msu.edu
Phone: (517) 432-1332

 

Program Assistants

Mel Medeiros

Mel Medeiros
Email: medeiro5@msu.edu

 

Jada Flowers

Jada Flowers
Email: flower96@msu.edu

Summer Cohort | July 19-24, 2020

High school students interested in the program can reach out to the Program Assistants, or fill out the interest form for more information.

History

Ignite began with a pilot program to serve as a potential pipeline into MSU’s AD+PR program at ComArtSci. Students are able to visit campus on in order to learn about Advertising and Public Relations and see what life is like on campus. AD+PR Chairperson and Professor Teresa Mastin, Ph.D. and her team knew the best way to introduce these high school students to the college mindset was to immerse them in the Michigan State experience. Through presentations, campus tours and networking opportunities, these high schoolers got a real feel for MSU’s campus culture through Ignite Day.