The Ignite MSU Detroit High School AD + PR program enriches educational experiences of students in the city of Detroit. Our work brings high school students in Detroit together with professionals, Michigan State University faculty members and Michigan State AD + PR students to produce a newspaper and news website about the issues affecting students’ schools and their peers.
Over the course of a week, students will design an ad campaign with the direction of ComArtSci faculty. The students will then present their work to their parents and peers, for a chance to display their ad campaign in front of the entire student body at the team’s high school.
The program offers students added support, through a variety of mentors and connections created with their peers. As the MSU Ignite program grows, the college will begin to search for mentors who can lend their skills and talents to the summer bridge academy. Anyone who is interested in supporting the program, including current MSU students, can contact Teresa Mastin directly for more information.
Lauren McKenzie
Email: gainsela@msu.edu
Phone: (517) 432-1332
Mel Medeiros
Email: medeiro5@msu.edu
Jada Flowers
Email: flower96@msu.edu
Ignite began with a pilot program to serve as a potential pipeline into MSU’s AD+PR program at ComArtSci. Students are able to visit campus on in order to learn about Advertising and Public Relations and see what life is like on campus. AD+PR Chairperson and Professor Teresa Mastin, Ph.D. and her team knew the best way to introduce these high school students to the college mindset was to immerse them in the Michigan State experience. Through presentations, campus tours and networking opportunities, these high schoolers got a real feel for MSU’s campus culture through Ignite Day.
