Below you will find details about a few courses you could take to fulfill the requirements for this major.
Principles and practices of advertising in relation to economies, societies, and mass communication.
Advertising problems from the perspective of managers responsible for solving problems. Identify problems, develop alternative solutions, implement effective strategies, and evaluate proposed solutions.
Essential techniques for creating single and multiple page layouts for print communication products.
Communication design principles used by art directors for research, exploration, and execution. Visual communication solutions using design principles with the appropriate digital technology. Design software includes Adobe CC Illustrator, Photoshop and Indesign.
Build interactive websites that are adaptable to any screen size. Apply concepts like information architecture, the grid system, an web design principles when developing websites.