The MSU StratCom Program presents Level Up: A Professional Development Series. These free events will feature industry leaders who will be sharing insights and lessons learned, as well as offer practical tips to implement in work and life. The format will be interactive with a presentation, interview and live Q&A. Level Up will be hosted by Merri Jo Bales, Vice President and Strategic Director of University Communications for MSU.
Anne Marie Schiller is a 30-year advertising and marketing professional with more than 20 years within Omnicom’s RAPP network. Based in Dallas, she brings a wealth of strategic marketing, change management and producer experience to her current role as Global Chief of Client Operations, supporting clients and serving our global network.
She is a recognized expert in demand generation and loyalty marketing. Her passion is to provide a balanced perspective to solving both marketing and operational objectives, ultimately delivering sustainable growth. Schiller holds an advertising degree from MSU with master certifications in Change Management and SCRUM.
Session Details
Presenter: Anne Marie Schiller, Global Operations Change Management Leader, Omnicom
Title: CXSD: Career Experience Strategy and Design: Creating change through planned and unplanned efforts
Wednesday, November 17, 2021, 12-1pm EST
Session Overview
Anne Marie will present live on Zoom the following key milestones in her career:
- Compare career journey to agency’s customer journey methodology (the Affinity Loop)
- Share key principles of the methodology: key journey stages, inflection points, catalytic change from path-to-progress to path-to-passion
- Highlight a few key inflection points of career journey that helped shape, inform and guide decision making; embracing change of every type
- Creating a personal Experience Strategy: Moving from an Employee Mindset (path-to-progress) to a Career Entrepreneur (path-to-passion)
After Anne Marie presents, there will be time for a live Q&A as well as a follow up resource you can use to process and implement the principles from her presentation.