Team Electric | Mikey 23 Foundation

Street Teams

Street Teams are student-run, creative collaborations within ComArtSci. Interdisciplinary groups of students partner with nonprofit organizations and assist them with media projects. They have real-world learning opportunities while giving back to the community.

Team Electric
Tori Monroe | Advertising Management, Jessie Zhou | Advertising Creative, Nolan Duff | Media and Information, Caroline Parthum | Advertising Creative, and Gaby Clark | Advertising Management

Nonprofit partner

Mikey 23 Foundation

Mission Statement

Mission Statement

Mikey 23 Foundation improves the lives of young people through innovative education and training in the area of skilled trades.

The Work

The team was asked to help streamline the website and develop promotional assets to increase brand consistency.


Deliverables

Create a new website design, cohesive brand guide, and a promotional video.

Screenshot of the updated website design with improved colors and layout

Cover Image of the Brand Guide that says: "Mikey 23, Building a Better Future."View the guide as a PDF.

This is a promotional video to highlight the story and mission of Mikey 23 as they work to uplift young adults in Lansing through mentorship and skill-building in the trades.

Thank you!

Thank you, MSUFCU logo and MACC logo

Street Teams would not be possible without the support of MSU Federal Credit Union. This activity is also supported in part by an award from the MICHIGAN ARTS AND CULTURE COUNCIL.