Courses to help you get ahead

Get to graduation quicker by taking some of your major requirements this summer! With faster course times, you can earn more credits in a shorter time.

Back to main Summer @ ComArtSci page

ADV 205: Principles of Advertising

3 credits

Have you ever wondered how Superbowl ads get made? Or how that Instagram ad gets you to click? In ADV 205 you’ll go behind the scenes to explore what a career in advertising could be.

Register Now

^ Back to top

ADV 330: Advertising Management Strategy

3 credits

Sharpen your decision-making skills by solving real-world advertising problems in ADV 330. Get a glimpse of the fast-paced nature of advertising and view, approach, unpack, frame, and manage your way through actual advertising case studies.

Register Now

^ Back to top

ADV 342: Account Planning and Research

3 credits

The primary purpose of this course is to introduce you to the account planning and research roles in advertising, and to provide you with the important strategic perspective and technical skills needed to excel in the field. 

Register Now

^ Back to top

ADV 350: Advertising Media Planning and Strategy

3 credits

Learn how to set objectives, develop strategies and choose communication tactics to achieve your communication goals. Dive into audience analysis and competitor analysis. Plus, get hands-on experience with media planning math and budgeting. 

Register Now

^ Back to top

ADV 428: Advanced Creative: Media II

3 credits

Explore the power of branding by creating a brand manifesto. Build out your brand identity and culture through different kinds of media. Plus, create a branding case study for use in your portfolio.

Register Now

^ Back to top

ADV 442: Digital Analytics

3 credits

Dive into digital analytics and leverage the power of data. You will learn how to collect, analyze, and report on digital media analytics in order to inform strategic advertising and public relations decision making. 

Register Now

^ Back to top

ADV 475: Advertising and Society

3 credits

Has an advertisement ever made you think differently? In ADV 475, you’ll analyze representations, gauge group assumptions, perspectives, and dynamics, and make persuasive arguments about the impacts advertisements have on societies, cultures, and economies. 

Register Now

^ Back to top

ADV 486: Integrated Campaigns

3 credits

Put your knowledge into action! In ADV 486 you’ll develop an integrated advertising campaign for a real-world client, with design, media, and marketing elements. 

Register Now

^ Back to top

COM 425: Communication in Close Relationships

3 credits

Why is it that communicating in close relationships can sometimes feel difficult? This course is designed to dive deep into the theory, research and skills needed to effectively communicate in a variety of interpersonal contexts, especially in close relationships. 

Register Now

^ Back to top

JRN 108: The World of Media

3 credits

Let’s talk media! That feels like a big word, doesn’t it? JRN 108 will take you on a media journey that highlights journalism and media industries of the U.S., while breaking down how these industries formed, how information gets disseminated and how these industries are structured. You’ll get a broad overview of journalistic and media practices, and their roles in our larger communication landscape.  

Register Now

^ Back to top

JRN 300: Multimedia Writing and Reporting

3 credits

You will learn to do journalism in ways that are new, different and engaging, while always being accurate and fair. A key part of accuracy is to reflect the diversity of our communities and the ideas in our class by including everyone in our work. The work you do will be published on the Spartan Newsroom site.

Register Now

^ Back to top

JRN 305: Editing for Print and Digital

3 credits

Credible, trustworthy journalism is the cornerstone of a good story. Learn the skills it takes to bring your storytelling and that of others to the next level. In 305, you’ll learn how to edit for accuracy, brevity and maximum impact.

Register Now

^ Back to top

JRN 310: Photojournalism

3 credits

Learn the ins and outs of photojournalism. From visual communication to camera operation; software editing to the ethics of photos and videos. Create or take amazing visuals that tell an important story.

Register Now

If you are unable to enroll in this class, please submit a course request at https://override.cas.msu.edu or email hagopia9@msu.edu.

^ Back to top

JRN 432: Magazine, Feature and Freelance Writing

3 credits

Storytelling for long-form narratives for magazines and other media outlets. Delve into the human interest angle when developing stories to educate and/or entertain. Learn how to pitch stories to get published.

Register Now

^ Back to top

PR 225: Writing for Public Relations

3 credits

Experience hands-on public relations writing in PR 225, with explanations of PR theories, and practical applications of written business communications.

Register Now

^ Back to top