Matt graduated from Indiana University with a BA in Journalism and later earned his MBA from Grand Valley State University. He started working in the Advertising industry in Chicago in 1995, working with large brands, including Buick and Burger King, on national and regional levels. He’s worked with mid-size and large agencies, including D’Arcy/MediaVest Worldwide. Throughout his career, he’s served in Media and Account Management. Currently, he is an Owner and Vice President for LEAD Marketing Agency in Grand Rapids, Michigan.