As a multimedia communicator, Jennifer has years of experience telling a good story in an effective, compelling way - whether it's a tweet, video, article or anything in between - that makes people care for, click through to and connect with a brand.
Prior to joining the Strategic Communication M.A. program, Jennifer worked at MSU's central public relations office, Communications and Brand Strategy, from 2011 to 2018. In her role as a communications manager, she led major brand campaigns such as "The Great State Road Trip," helped with strategic brand marketing for the university and wrote for, edited and curated the university's main news site, MSUToday.msu.edu.