Film and Media Production Focus Area

This focus area prepares students for the changing world of media storytelling with the tools, techniques, and creative, entrepreneurial and analytical processes of the cinema.  Our graduates are prepared for a multitude of career paths—film, television, corporate video, advertising, new media—anything that involves using sound and the moving image to entertain, inform, or educate. 

We believe in learning by doing. Our students have immediate opportunities to “make” media in our classes, in our student organizations, in client based projects, and by working with our creative faculty. They work together in hands on classes from the first semester freshman year, learning to collaborate, plan and pitch projects, and use the latest techniques and technology to tell stories. And they learn best practices for successful careers in the business of media—from budgeting to promotion to marketing to distribution. They will leave MSU with a broad range of experience, a professional quality portfolio, and the confidence, skill, and creativity to find a personal pathway to success in the media world.

Careers

  • Executive Producer
  • Location Manager
  • Editor/Videographer 
  • Cinematographer
  • VFX Artist
  • Junior Account Executive
  • Camera Operator
  • On-air Personality
  • Jr. Art Director 
  • Digital Media Specialist 
  • Audio/Video Engineer 
  • Technical Writer 
  • Video Marketing Specialist
  • Audio Lead
  • VR Project Artist
  • Graphic Designer
  • Business Analyst 
  • Web Video Producer
  • Interactive Designer
  • Broadcast Associate 
  • Final Cut Pro Editor 
  • Operations Technician 
  • Story Production Assistant
     

Skills

1. Planning and design process

  • project  idea/goals
  • appropriate research (content, design, competitive analysis, etc.)
  • determine and describe audience (demographics and psychographics)
  • essence of message
  • design message based on above
  • appropriate format, style, structure
  • best mode of distribution given above analysis

2. Mastering the creative tools, techniques, processes and technology

  • technical understanding (physics of sound and light, electricity, resolution, frame rates, recording formats, signal to noise ratio, sampling rates, etc)
  • camera
  • lighting
  • sound
  • graphics
  • effects,
  • editing  
  • design 
  • web design
  • writing
  • directing
  • interactivity
  • low cost production technique and technology
  • experimental media
  • crew structure for film/tv/radio etc
  • working collaboratively and in teams
  • pitching the project
  • distribution (web, festivals, tv, theater screenings, etc)
  • evaluative tools

3. The business of media

  • industry structure (tv, film, internet, corporate video, production houses, etc)
  • entrepreneurship
  • budget and finance
  • funding the project
  • project management
  • marketing and promotion
  • managing people
  • the successful small business 
  • convergent media

4. Preparing for and finding a job

  • internships
  • study abroad/study away
  • working with clients
  • media jobs on campus
  • networking
  • portfolio / reel / resume

Associated Faculty

Related Links & Student Groups