The World of Nonprofits: How ComArtSci Students Can Make a Difference

The world of nonprofits is changing by the day. According to a report published by Professionals for Nonprofits, the nonprofit sector has grown by 20 percent over the last 10 years. For some students, working with a nonprofit proves to be incredibly rewarding. But how does one get involved with a nonprofit if they’re in the midst of their college career? Enter ComArtSci’s graduate specialization in nonprofit fundraising.

According to Dr. Gwen Wittenbaum, associate professor of Communication, nonprofit fundraising is designed for graduate students with an interest in fundraising and development work in nonprofit organizations. Wittenbaum notes that the program allows students to work as development or executive directors, giving them insight into what a career in nonprofits would be like.

“Students will develop an understanding of a variety of fundraising strategies, the role of fundraising within nonprofit organizations and the role and responsibilities of the development professional in the fundraising process,” said Wittenbaum. “They’ll also gain an understanding of theory and research on social influence and how to employ this knowledge to promote the fundraising activities of a nonprofit.”

The specialization consists of three classes, for a total of nine credits. Students are also required to have a practicum, which is similar to an internship, but at a graduate level.

“The practicum is done in a field setting,” said Wittenbaum. “Students may find their own practicum or work with an organization with which we have an existing relationship. Students are also paired with a nonprofit client in ADV 816 to develop a fundraising strategy for that organization.”

The best part about the specialization? It develops a win-win for both Spartan students and their surrounding community. If you’re interested in giving back, look no further than nonprofit fundraising.

“This specialization provides a career path for students to use their communication skills to build the capacity of nonprofit organizations,” said Wittenbaum. “Fundraising is the lifeblood of a nonprofit organization – they need to raise funds to fulfill the mission of the organization. Because there are not enough skilled job candidates to do this important work, the program feeds students into work where their skills are needed and will benefit the community.”

Any master's student in the College of Communication Arts and Sciences can sign up for the specialization by emailing Joni Tucker, academic programs coordinator, at tucker40@msu.edu. Question can also be sent to Gwen Wittenbaum at gwittenb@msu.edu.

By Katie Kochanny